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Bring the Real

Sep 29, 2020

We kick off season 3 exploring what it looks like to found and launch a small brand in the strange world of 2020. Our guests are Mitch Daugherty, founder of business incubator and accelerator Built Oregon, and Stephen Green, entrepreneur, self-proclaimed recovering banker and VC, and Director of Operations at...

Apr 1, 2019

Join us for behind the scenes interviews with folks behind not-to-be-missed events at DWP. Design Week Portland takes place April 6-13. Visit for more info and tune in today to hear from: 

  • Tsilli Pines, co-founder of Design Week Portland
  • Keith Hamilton of Torch sharing perspectives on AR
  • Todd Adams...

Jul 18, 2018

Part of our Trends series, IDLer Bryan Humphreys talks seeding kits as the medium of the moment in brand marketing. A well placed seeding kit harnesses the power of social media to create a sense of exclusivity and excite a set of target consumers via an influencer who has an authentic, credible connection to a brand.


Jun 27, 2018

This week, we drop a line into a candid conversation between IDLers over beers at our favorite local PDX watering hole, The Big Legrowlski. You'll get a rough cut of chatter as we riff on PR stunts like IHOP's recent temporary name change to IHOB and the trend of social media personalities and celebrities as...